The City of Greater Bendigo was thrilled to host an exclusive Regional Victorian preview of visionary filmmaker Baz Luhrmann’s Elvis.
Mayor Cr Andrea Metcalf said the launch of the film was perfect timing to cross-promote the Gallery’s Elvis exhibition and further draw people to Bendigo.
“Our streets are buzzing off the back of the exhibition and the amazing VIVA Bendigo experiences that local businesses have put together to make for a memorable time for residents and visitors,” Cr Metcalf said.
“The film will provide a renewed sense of excitement amongst Elvis fans and we’ll be using this opportunity to again promote a visit to Bendigo before the exhibition closes on July 17 and Elvis leaves the building.
“It has been such a joyous time in Bendigo over the past few months and you can feel the optimism return across hard-hit sectors of our business community.
“So we’ll continue to ride the wave of Elvis fever for the weeks to come and I am sure many of us will be flocking to the cinema when the film is released nationally on June 23.”